Has the Viacom-owned cable network BET suddenly fallen in love with Jesus? If you look at the way their primetime lineup is shaping up this year you might be inclined to believe so. With additions like Bishop T.D. Jakes’ talk show and Detroit’s royal family, the Sheards’ new reality show, one thing is sure: BET is aiming to reel in lots more of the black faith audience.
At this point, it seems like a pretty smart move for BET executives to include more religious programming, especially after “Sunday Best,” the gospel singing reality competition hosted by Kirk Franklin, just wrapped its 5th season with its highest season finale ratings ever—2.6 million viewers.