According to the bellereport.com
BET Networks Appoints Pete Danielsen as Executive Vice President
PR – New York, NY — BET Networks today announced that it has appointed Pete Danielsen as Executive Vice President of Program Planning, Scheduling & Acquisitions. Danielsen, a former Nickelodeon executive, will lead the team responsible for all aspects of program planning, scheduling and acquisitions at BET Networks. He will report to Debra L. Lee, the Chairman and CEO of BET Networks, and will be based in New York.
As the head of the Program Planning, Scheduling & Acquisitions team, Danielsen will direct the long-term planning and short-term scheduling of both BET and Centric. BET is a top 20 cable network and the #1 network for the African American audience. Centric is the first network designed for Black women and recently inked an exclusive co-production deal with Queen Latifah’s Flavor Unit Entertainment.
“Pete is a strong addition to our team and we look forward to his strategic and creative expertise as we expand our programming on BET and Centric with even more new original shows, smart acquisitions and feature films in the coming year,” said Debra L. Lee, Chairman and CEO, BET Networks.
